Colours Trend of 2023: Graham & Brown: Alizarin

Welcome to the Series of the Colours Trend for 2023.

Exploring the captivating realm of colour trends, we delve into the esteemed selections of the year from renowned paint experts worldwide. In this article, our focus turns to Graham & Brown’s mesmerising choice: Alizarin, the colour that sets the tone for the year ahead.

Alizarin — Graham & Brown’s Colour of the Year

Graham & Brown’s Colour of the Year 2023 is Alizarin, with its deep and moody yet warm auburn tones — a refreshing departure from the popular greys and beige neutrals. The inspiration from natural earthy tones, such as russet reds and fiery terracotta shades, adds a touch of warmth and cosiness to the environment.

Paula Taylor’s, Senior Stylist & Trend Specialist, insight about the rise of earthly neutrals and their connection with nature resonates with the current trends in interior design. Many people seek to create a welcoming and comforting atmosphere in their homes, especially as energy costs rise. By incorporating shades like Alizarin, which evoke a sense of warmth and relaxation, homeowners can achieve a cosy ambiance that feels like a figurative warm hug.

Introducing Alizarin as the Colour of the Year 2023 is a captivating choice. The deep and moody yet refreshingly warm auburn red shade holds a rich history, being named after the pigment derived from the Rubia plant species used as dye in various cultures. This colour invites us on a journey to ancient and exotic lands, infusing spaces with a sense of mystery and allure.

Styling with Alizarin

Alizarin’s versatility makes it well-suited for any space. When applied in smaller areas, it creates a cocooning effect, enveloping the surroundings in a comforting embrace. In larger rooms, it transforms the space into an opulent abode, exuding a sense of grandeur and luxury. This shade can serve as an earthy accent colour in a Japandi-style living room or bedroom, adding depth and character to the overall design.

To enhance the warmth and cosiness of Alizarin, Paula suggests incorporating wooden furniture pieces and unglazed ceramics. These natural elements further contribute to the inviting atmosphere. For a tactile experience, consider pairing Alizarin with fabrics like velvet, corduroy, jute, or rattan, creating a delightful sensory blend.

Taking their commitment to design excellence to new heights, Graham & Brown doesn’t stop at unveiling the Colour of the Year. They also unveil the Wallpaper of the Year and present a range of other appealing wallpaper trends. The introduction of the Florenzia Dusk Wallpaper as the distinguished Design of the Year for 2023 was indeed a bold move.

With Florenzia Dusk Wallpaper, Graham & Brown demonstrates their mastery in breathing new life into timeless designs. This exquisite wallpaper showcases a fresh and contemporary approach to floral patterns, offering a captivating visual narrative that adds depth and charm to any space.

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